Supply Chain Management Review’s Lead Generation Programs
The Audience Connect Lead Program finally answers the question “How can I measure the ROI of my investment in magazine advertising?“
Each month, Supply Chain Management Review sends a digital edition of the print issue to readers who have requested it. Audience Connect Inquiry is a landing page for our digital subscribers that asks readers buying intent questions about their plans to purchase or evaluate over the next 12 months.
We can also promote your produced webinar to our audience through the Audience on Demand Webinar Marketing Program.
Audience On Demand
Market your webinar to our audience!
Supply Chain Management Review can take your already produced webinar and extend the reach of your promotion by sending it to our targeted audience of qualified supply chain professionals. We will create and deploy an eBlast with a landing page featuring your event and a pre-populated registration page to capture leads.
EZ Lead Generation Programs
Supply Chain management Review’s EZ Lead Generation Programs provide a quick and easy way to fill your sales pipeline by using our products. The only content we require from you is your logo. Sponsors can choose from our Editorial Webcasts, Special Digital Issues or Annual Editorial Research, which are all promoted to our audiences through a series of emails. We require registration for all attendees and downloads.
Your logo will appear on each email and registration page providing high-value branding, and we will include your product/service solution as a drop-down selection on the registration page for the question “What are you planning to purchase/evaluate in the next 12 months?” This ensures that you will receive highly-qualified leads.
Supply Chain Management Review’s Branding and Traffic-Driving Programs
Third-Party Email and Video Blasts
Using your provided HTML, we can deliver your message directly to our reader’s inbox.
Or take your existing video content and let us create a custom email and landing page to generate qualified leads for your sales funnel. Target your message by demographic and geographic selections including buying influences, job function and industry selects.
Engage our readers with your sales message as they consume related content on Peerless Media’s websites.
Direct qualified prospects to your website with an automated series of emails as they engage with content related to your product or service. Provide us with the appropriate related keywords for your business and we will administer your promotional campaign to drive them to your site as they are showing interest in these topics.
Audience Extension / Account-Based Marketing (ABM)
Compliment your B2B marketing strategy with an account-based marketing (ABM) program aimed at identifying and targeting prospects actively researching content related to your solution.
Retarget our highly targeted and qualified supply chain management site visitors wherever they are online.
Native Advertising / Advertorials
Your content is posted on the SCMR.COM Home page in the sponsored section. In addition, your content will be included in one This Week in Supply Chain newsletter.
CUSTOM NATIVE ADVERTORIALS
Engage Supply Chain Management Review‘s magazine readers with thought leadership content.
The promoted stories section of each issue is designed to give readers of Supply Chain Management Review information and insight into your company and highlight how you can help solve a specific problem or increase their efficiency and productivity.
Custom opportunities include —
- “Leaders” Promoted Story
- “Challenge-Solved” Promoted Story
- “Diversity & Equity” Promoted Story
Our content on specific topics is aggregated on a single landing page that is surrounded by the sponsor’s banners and logos. Just your company is branded — not your competitors — in the place where your potential customers come to keep up to date on the industry news that matters to them.
- Procurement and Sourcing
- Software and Technology
- Third-Party Logistics
Newsletters and Banners on SCMR.com
SCMR.com is the leading website for senior supply chain managers and offers the best and most unique opportunities to brand your company online, and to drive traffic to your website.
- Half Page
- This Week in Supply chain — 39,000 subscribers, deployed weekly
VIDEO MARKETING NEWSLETTER
Engage decision-makers with your product and company videos.
With video being so easy to view, consume, and share, The Video Newsletter gives you a powerful medium to engage supply chain decision-makers.
Sponsor our popular podcast series!
Each week, our editors interview industry leaders on the latest trends and industry challenges. Take advantage of this unique opportunity to showcase your product / service to our highly engaged audience.
Supply Chain Outlook Virtual Summit
The focus of this event is on identifying the strategies, technology, and automated tools necessary for continued management success. The editors of Logistics Management and Supply Chain Management Review have programmed sessions that put some of today’s game-changing strategies and automated solutions into perspective and offer practical tips for evaluating, implementing, and leveraging these tools in an effort to streamline operations and retain the workforce necessary to take logistics and supply chain operations into the future.